9 June 2026

What to bring to a cohort reading

Send the file two days before. Freeze it. If someone recuts week 0 on the morning of the sitting, we spend the first half-hour reconciling two grids.

Write one sentence: “Week 0 is the week of first open / first substantial session / first purchase.” Circle one.

Print the public holidays and school breaks that sat inside the window. Klang Valley teams often forget a state holiday that still moved a row of users who travel.

Bring a log of store features, partner blasts, and paid bursts that filled an intake week. Without that log, a fat week 0 looks like mystery quality.

Leave laptops closed if you can. The paper grid keeps the conversation on cells rather than on hunting a new cut during the hour.